Guru

AI tool profile ·

A company knowledge tool that stores short, verified answers and serves them inside Slack, Teams, and the browser.

85TriVista score
Category rank#1 in Enterprise Search and Knowledge Management
Baseline ELO1,561.4
At a glance
What it does

Guru is a company knowledge tool built around short, verified answer cards instead of long documents. Employees search or ask a question inside Guru, in a browser extension, or through Slack or Microsoft Teams, so they never leave their workflow. Each card has an owner and a review schedule, giving it a fresh verification date, and Guru flags cards that go stale. It is made by Guru Technologies. It connects to more than 100 tools, including Salesforce and Zendesk, and supports the Model Context Protocol so AI agents can pull from the same verified knowledge. Guru holds SOC 2 Type II certification and offers single sign-on, SCIM provisioning, and a zero-data-retention option for AI processing.

Where it can help

This fits a company where answers live in too many places, like old Slack threads, someone's memory, or a wiki nobody trusts, and where support, sales, and success teams need one verified answer rather than five conflicting ones. A practical starting point is a pilot with one customer-facing team built around your 15 to 30 most-asked questions, opening company-wide only after that. Guru no longer publishes per-seat pricing; it quotes each deal based on team size and how much setup help you want, so treat any secondhand number as unconfirmed. The main risk is upkeep: verified cards stay useful only if someone owns the review schedule, and Guru's AI answers are only as accurate as the cards behind them.

Understanding this score

A research signal to help you build a shortlist.

TriVista score
85.2
Category rank
#1
Baseline ELO
1,561.4

Compare within the category

This tool is ranked in Enterprise Search and Knowledge Management. Its score is not a global ranking across every AI tool.

Use a pilot to judge your fit

The score does not guarantee performance for your team. Validate relevance, integration, permissions, and cost against your own requirements.

How the number is calculated

The score converts the baseline ELO rating onto the TriVista scale. The headline badge rounds to a whole number. Scores are not silently clipped or capped.

TriVista Score = 50 + (ELO − 1350) / 6

Before you choose
  • Customer feedback is not yet strong enough to change the starting rating.
  • The starting rating includes a product-specific comparison.
  • Check the current price before you decide.
  • We recorded rollout time, how it runs, and when it does not fit.
How company details affect the score

The model adjusts the starting rating using the company details you select. Use these estimates to prioritize your review, then test the tool against your own requirements.

Read the full methodology →
Business Goals

Business goals to explore

Potential matches to review against your requirements. Explore matching tools or read a task guide before you choose.

How your company could affect the fit

How one company factor at a time moves the modeled score. The published score is unchanged.

Technology Maturity High Modeled score85.7 / 100 Modeled category rank#1
Baseline Moderate Adjusted ELO 1,564.3 Change from baseline +5.3 ELO
Industry Energy and utilities Modeled score85.7 / 100 Modeled category rank#1
Baseline Consumer products Adjusted ELO 1,563.9 Change from baseline +5.0 ELO
Industry Healthcare and life sciences Modeled score85.5 / 100 Modeled category rank#1
Baseline Consumer products Adjusted ELO 1,562.9 Change from baseline +4.0 ELO
Industry Financial and professional services Modeled score85.3 / 100 Modeled category rank#1
Baseline Consumer products Adjusted ELO 1,562.0 Change from baseline +3.0 ELO
Technology Maturity Low Modeled score84.4 / 100 Modeled category rank#1
Baseline Moderate Adjusted ELO 1,556.4 Change from baseline -2.6 ELO
Industry Construction and real estate Modeled score85.2 / 100 Modeled category rank#1
Baseline Consumer products Adjusted ELO 1,561.4 Change from baseline +2.4 ELO
Industry Technology and telecommunications Modeled score85.2 / 100 Modeled category rank#1
Baseline Consumer products Adjusted ELO 1,561.2 Change from baseline +2.2 ELO
Industry Food and beverage Modeled score84.5 / 100 Modeled category rank#1
Baseline Consumer products Adjusted ELO 1,557.2 Change from baseline -1.8 ELO
Revenue Band $100M-$500M Modeled score85.1 / 100 Modeled category rank#1
Baseline $25M-$100M Adjusted ELO 1,560.4 Change from baseline +1.4 ELO
Industry Industrial manufacturing Modeled score84.6 / 100 Modeled category rank#1
Baseline Consumer products Adjusted ELO 1,557.7 Change from baseline -1.2 ELO
Revenue Band Over $2B Modeled score85.0 / 100 Modeled category rank#1
Baseline $25M-$100M Adjusted ELO 1,560.1 Change from baseline +1.1 ELO
Revenue Band $500M-$2B Modeled score84.7 / 100 Modeled category rank#1
Baseline $25M-$100M Adjusted ELO 1,558.3 Change from baseline -0.7 ELO
Company Type Business services Modeled score84.7 / 100 Modeled category rank#1
Baseline Manufacturing Adjusted ELO 1,558.4 Change from baseline -0.6 ELO
Industry Automotive and transportation Modeled score84.9 / 100 Modeled category rank#1
Baseline Consumer products Adjusted ELO 1,559.4 Change from baseline +0.4 ELO
Industry Retail and distribution Modeled score84.9 / 100 Modeled category rank#1
Baseline Consumer products Adjusted ELO 1,559.2 Change from baseline +0.2 ELO
Revenue Band Under $25M Modeled score84.8 / 100 Modeled category rank#1
Baseline $25M-$100M Adjusted ELO 1,559.1 Change from baseline +0.1 ELO
Cost guide

What it can cost

These estimates cover licensing, setup, integrations, staff time, security, administration, and support.

Cost estimates by scenario Unit used in these estimates: enabled user.
Cost measureLowBaseHigh
First-year total$18.7K$30.5K$50.6K
Three-year total$34.5K$54.1K$87.3K
First-year cost per unit$935$1.5K$2.5K
Average annual cost per unit (over three years)$574$902$1.5K
Cost breakdown by scenario
Included cost components
ComponentLowBaseHigh
Licensing and usage$975$1.3K$1.8K
Implementation$5.1K$8.5K$14.5K
Integration$3.6K$6.5K$11.7K
Staff time and change management$2.9K$4.2K$5.9K
Security$2.5K$3.5K$5.3K
Administration$1.9K$2.5K$3.4K
Support$900$1.2K$1.6K

Estimate assumptions: This scenario uses a category-based allowance, not a verified price for this product. Based on 20 enabled users. Confirm the vendor’s billing unit and current price or quote before budgeting.

Benefits have not been estimated: The current research does not estimate potential savings, return on investment, or how long it would take to recover the cost. Earlier benefit estimates are excluded.

Get started

What you need first

What you need firstSet up the basics

Confirm current product identity, commercial packaging, data processing terms, sign-in and access rules, retention, integrations, support model, implementation effort, and rollback conditions.

How to startSet clear limits

Verify identity, package, availability, ownership, pricing, and security evidence before approving a pilot

Before you scaleSet safe working rules

Review security and exit requirements →

Recommended next action

Do not approve a pilot yet. Verify the current product identity, package, availability, owner, pricing, and security evidence; then define one workflow, a baseline, and rollback criteria.

Decision ownerBusiness and technology owner
STARTSet a goal and owner

Define what success looks like for a test of Guru and assign someone to lead it.

FIRST MONTHTest one workflow

Once the requirements above are met, compare a small trial with how your team works today.

MONTH TWOReview actual use

Track adoption, output quality, business results, and actual costs against the estimate.

MONTH THREEDecide what comes next

Use the results to decide whether to stop, adjust, or expand the pilot.

Risk profile

Required controls

Security and safe use

Confirm encryption, how the vendor uses your data, customer data separation, how long data stays and how to delete it, activity records, sign-in and user setup, where data is handled, other companies that process data, past incidents, and what your team must manage.

Exit and rollback

Export connector configuration, ACL mappings, index scopes, synonyms, ranking rules, source citations, query logs, feedback, and action definitions from Guru. Keep authoritative source records in CRM. Source content should remain in its repositories, but indexes, embeddings, relevance tuning, and learned behavior will require rebuilding; test reindexing and permission fidelity before cutover.

Recommended next step

Do not approve a pilot yet. Verify the current product identity, package, availability, owner, pricing, and security evidence; then define one workflow, a baseline, and rollback criteria.

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Research support

How to learn more about this tool

Where to check the product, price, security, and support.

Official product information getguru.com Read official information →

Research observations recorded: 1. Evidence quality: Good support.

Score history

How the rating has changed

Recorded score and category rank across research updates.

  • Current catalog refresh
    TriVista Score 85.2/100
    Category rank #1
  • Research release
    TriVista Score 85.2/100
    Category rank #1

See how this tool fits your company

Answer a few questions about your company and compare this tool with others. The research score above stays the same.

Check the fit →

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